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The premium fashion label TALBOT RUNHOF is celebrating the launch of its online shop. The German premium fashion label Talbot Runhof, which was founded in 2000 with brand stores in Munich and Paris, is synonymous with luxury women’s clothes, bridal fashions and accessories. As one of the leading designers in the field of elegant, feminine cocktail and evening dress, the label has long been one of the international stars’ favourites. With the relaunch of its brand presence, the label is now celebrating the premiere of its online shop. The site is structured entirely in line with the responsive web design approach. It convinces with high-quality presentations of exquisite prêt-à-porter and défilé collections and combines the high-class presentation of the company and its products with discreet brand shopping, creating a new encounter with the brand. Stylish animations and an unobtrusively designed framework set the stage for luxurious products and guide the user intuitively around the site. On the articles subpage, the products are presented to customers also in video form to make them really come alive. In the magazine section, contemporary issues are communicated to inspire in the form of pictures, videos and text. Upcoming, current and past collections are presented using a catalogue tool, facilitating a quick-shopping function right out of the lookbook. Another feature is the inquiry function, which enables Talbot Runhof to contact customers individually and personally. The new Talbot Runhof web presence is a luxurious but also convenient, top-level shopping experience ? and is available anytime, anyplace and anywhere.