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The Elite Men’s Guide (EMG) lets busy men take control of their health and wellness activities by providing straightforward exercise, nutrition, and health information as well as personalized applications for building workouts and evaluating health. The EMG website addresses every man’s lifestyle, health, and aging issues in one definitive source. The EMG website features a customizable workout builder (http://elitemensguide.com/workouts/) that lets users easily construct weight lifting workouts that fit their goals, time constraints, and access to equipment, which can be brought straight to the gym with our mobile compatible website. The EMG Workout Builder makes use of EMG’s comprehensive collection of 100+ fully narrated, HD weight-bearing exercise demonstration videos (http://elitemensguide.com/videos/) that show proper technique.