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The Modern Back is all about improving back health with the latest in technology massage chairs & zero gravity recliners. Our management has handpicked all the products we sell for their long-lasting durability, reliability, and comfort. Our sales staff earn zero commissions, so they can focus on the importance of helping our customers research and purchase the best massage products that suit their needs and budget. We pride ourselves on providing our customers with the personalized attention they can't get from large retailers and big box stores. Customers can feel confident knowing that we will educate them and hold their hand through the buying process. We don’t close our customers. Our outstanding service and support continue long after our customers make their initial purchase with us.