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This website is presented as a personal and professional portfolio of Pedro Gaspar, and becomes the main vehicle publisher of the work done academically, professionally and also some personal projects in communication design. My main focus is in digital, mobile, and user experience. However, I have knack for conceptualizing innovative printand traditional design. Being of the ‘social’ generation i find it a necessity to harmonize different social media platforms into new and existing campaigns while still staying pragmatic and on target.