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Headquartered in Seoul, LOTTE confectionery was established in 1967 and has since grown to be No.1 in the delicious world of sweets. It has remained the market leader in the industry through continued development of new products and adoption of diversified marketing strategies and advanced distribution methods. It has also contributed to the sophistication and globalization of the nation’s food industry with the development of technologies related to foods of the future. Its five large factories around the nation manufacture over 200 types of products including chewing gum, chocolate, cookies, candy, biscuits and ice cream. The company’s domestic market share remains undisputable No. 1 in Korea.